Saudi Arabia is stepping up its game in the world of motorsports and entertainment with a brand-new attraction for car lovers. Qiddiya, the country’s upcoming mega entertainment hub, has revealed plans for the Mercedes-AMG World of Performance — a massive, high-tech space where visitors can experience the thrill of speed, racing, and cutting-edge automotive innovation.
Spanning 45,000 square meters, this new venue will bring the history and excitement of Mercedes-AMG motorsports to life. You’ll get to experience the brand’s racing heritage firsthand, from its early days to its dominance in modern motorsports.
This isn’t just another car museum. The Mercedes-AMG World of Performance will feature:
- Nine floors of exhibits showcasing iconic vehicles and engineering breakthroughs.
- More than 60 advanced racing simulators, letting visitors feel what it’s like to be behind the wheel of a high-performance race car.
- A Motion 4D Simulator Theatre that recreates the adrenaline rush of professional racing.
For those curious about the inner workings of Formula 1, there will be interactive exhibits where guests can step into the world of a real F1 team. Young visitors aren’t left out — kids and teens can get hands-on experience designing their dream race cars and working as a team in a simulated pit garage.
Of course, no motorsports attraction is complete without an actual track. The Qiddiya Speed Park will feature a state-of-the-art circuit designed by former F1 driver Alex Wurz and track architect Hermann Tilke. With 21 thrilling turns inspired by some of the world’s most legendary circuits, this track is set to host international racing events, putting Saudi Arabia on the global motorsports map.
The Mercedes-AMG World of Performance is expected to open by 2030, backed by Qiddiya Investment Company, Mercedes-AMG, and the Mercedes-AMG PETRONAS F1 Team. Once complete, it promises to be a must-visit destination for anyone who loves cars, speed, and cutting-edge technology.