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Rob Lake became interested in magic at age 10, Rob Lake performs an annual multi-month-long international tour to entertain US military, bringing magic to troops and their families overseas. Rob Lake brings his shows to troops stationed at bases in remote areas in Europe and the Pacific, and donates of magic tricks to the troops and their families. On August 24, 2013, Rob Lake performed a benefit show in his hometown of Norman, Oklahoma to raise funds and awareness for local charity groups helping the thousands of pets left homeless after the tornado outbreak of May 18–21, 2013.

After the performance, Rob Lake was recognized with a citation from the Oklahoma House of Representatives praising Rob for his commitment to helping the citizens and animals of Oklahoma. Rob Lake was also recognized on Oklahoma Magazine's 40 under 40 list. In 2017 and 2018, Rob Lake returned to his hometown of Norman, Oklahoma to again raise funds for local animal shelters and organizations. 

Rob Lake is joined in his performances and traveling by his own rescue dog, a Yorkshire Terrier mutt named Roger.