After a phased reopening, COVEBEACH is now fully up and running in its new home at La Vie, JBR — and it’s bigger and better than ever. The beach club, previously located on Bluewaters Island, made its comeback in July 2024, and this final stage completes the full transformation. Set right on the shore, the upgraded COVEBEACH now stretches across four levels and covers a massive 64,000 square feet.

Here’s what you can expect when you visit:
The beach club was opened in three phases. First came a pool and a terrace restaurant. Next, a stylish beach bar. And now, the final touch: ICONIC — a new beachfront area designed for serious relaxation. It features sunbeds, cabanas, and daybeds available daily from 10 AM until sunset.
Looking for something extra? There are six private jacuzzis with views of Ain Dubai — perfect for a special occasion or just treating yourself.
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When the sun goes down, the vibe shifts. The new ICONIC Lounge is ready for sunset drinks, live DJ sets, and late-night dancing. It’s designed for those who want a beach day that doesn’t end when it gets dark.
- Location: La Vie, JBR, Dubai
- Opening hours: Daily, 10 AM – until sunset (pool)
- Entry: From AED 200 on weekdays (Mon, Tue, Thu), and from AED 300 on peak days (Wed, Fri–Sun)
COVEBEACH now runs day to night, seven days a week, right at the water’s edge — a rare find even in a city like Dubai.