Gone are the days of waiting in long lines, scrambling for the latest release, or juggling multiple devices during drop time. Instead, Nike has created a simple and fair solution through its SNKRS app, offering sneakerheads a chance to pre-order limited-edition pairs before they even hit the shelves.
It’s called SNKRS Reserve and here’s how it works:
- Log into the SNKRS app: open the app when the reservation window is live
- Choose your size: select the size you want for the limited-edition pair
- Place your reservation: confirm your reservation for the sneaker. Each account can only reserve one pair per drop
- Pay upfront: once your reservation is confirmed, payment is taken upfront
- Wait for shipment: Nike will ship the sneakers when they are ready

The reservation process reduces the chaotic first-come, first-served rush, ensuring a more fair and controlled way to secure your next favorite pair.
However, timing is still key. Turn on notifications, watch for announcements, and be ready when your pair is available. High-demand releases, like popular collaborations and classic colorways, can sell out quickly, so don’t wait too long.
For sneaker collectors, SNKRS Reserve takes away the anxiety of missing out, offering a direct route to checkout. For those new to the game, it simplifies the process and makes it easier to join the sneaker community without the stress.
If you’re a fan of exclusive and limited-edition drops, the SNKRS Reserve feature is a game-changer. And with collections like Levi’s x Nike, including the exclusive Air Max 95 launched this summer, getting your hands on these special items just became a little less complicated.