Dubai Shopping Festival (DSF) is returning to the city with 38 days of amazing deals, entertainment, food, and family-friendly fun. Taking place from December 6, 2025, to January 12, 2026, the 31st edition of DSF promises to be bigger and better than ever before.
First launched in 1996, DSF is now the longest-running retail festival in the world, and each year it continues to grow. While the incredible shopping deals are always the main attraction, there’s much more to look forward to. This year, expect to see performances by some of the biggest global stars in music, as well as dazzling light and drone shows.
If you’re a fan of shopping, you’ll find massive discounts from over 800 international and local brands at Dubai’s top malls. In addition to great deals, you’ll also have the chance to win incredible prizes through exclusive DSF raffles. It’s the perfect opportunity to get some holiday shopping done while enjoying everything else the festival has to offer.
For food lovers, there will be outdoor pop-up markets, such as CanteenX, offering a wide variety of delicious dishes from local chefs in an Instagram-worthy setting. Along with food, you’ll find DJ sets, a family fun zone, and various workshops to keep everyone entertained.
Whether you’re there for the shopping, the food, or the entertainment, Dubai Shopping Festival has something for everyone. With so much happening throughout the festival, it’s the perfect time to experience all that Dubai has to offer. Stay tuned as more details are coming soon!
In addition to the excitement of the Dubai Shopping Festival, another popular event is making its return to the city this year: Dubai Fitness Challenge 2025, which promises new activities and challenges. This annual event encourages residents and visitors to get moving and embrace a healthier lifestyle.
